Your Privacy Matters. This Privacy Policy ("Policy") describes how pk123 ("we," "us," or "our") collects, uses, stores, and protects personal data provided by users ("you," "Player") of the pk123 platform accessible at pk123.pro. By registering a pk123 account or otherwise using the platform, you confirm that you have read and understood this Policy and consent to the data practices described herein.
01 Introduction
pk123 is committed to protecting the privacy of all players who use our platform. We understand that Pakistani players trust us with sensitive personal and financial information when they register, deposit funds via JazzCash or EasyPaisa, and place bets on cricket matches and casino games. That trust is not taken lightly.
This Policy applies to all personal data collected through the pk123 website at pk123.pro, the pk123 mobile platform, customer support communications, and any other services operated under the pk123 brand. It covers data collected both during the registration process and throughout your ongoing use of the pk123 platform.
This Policy should be read alongside our Terms & Conditions and Responsible Gaming Policy, which together form the complete agreement governing your use of pk123. In the event of any conflict between this Policy and the Terms & Conditions on matters of data privacy, this Policy shall take precedence.
02 Data Controller
For the purposes of applicable data protection law, pk123 acts as the data controller in respect of personal data collected through the pk123 platform. As data controller, pk123 determines the purposes and means of processing your personal data in accordance with the standards set out in this Policy and the international gaming licensing framework under which pk123 operates.
If you have any questions, concerns, or requests relating to the processing of your personal data by pk123, you may contact our dedicated privacy team using the support email address displayed in the footer of this page. We aim to acknowledge all privacy-related queries within two business days and to provide a substantive response within fourteen calendar days.
03 Data We Collect
pk123 collects personal data from players through several channels. The categories of data we collect, and the contexts in which they are collected, are set out below.
| Data Category |
Examples |
Collection Context |
| Identity Data |
Full name, date of birth, CNIC reference number |
Registration & KYC verification |
| Contact Data |
Mobile number, email address, city (e.g., Karachi, Lahore, Islamabad) |
Registration form |
| Financial Data |
JazzCash / EasyPaisa account reference, HBL / UBL / Meezan Bank account details, transaction amounts in PKR |
Deposits, withdrawals, KYC |
| Technical Data |
IP address, device type, browser, operating system, session timestamps |
Automatic collection on platform access |
| Usage Data |
Pages visited, games played, bets placed, session duration, click paths |
Automatic collection during platform use |
| Communications Data |
Support chat transcripts, emails sent to pk123, survey responses |
Customer support interactions |
| Responsible Gaming Data |
Deposit limit settings, self-exclusion status, cool-off period records |
Responsible gaming tool usage |
pk123 does not collect or store full payment card numbers. Where Visa or Mastercard is used, card data is processed exclusively by our PCI DSS-compliant payment partners and is not retained on pk123 servers.
04 How We Use Your Data
pk123 uses the personal data we collect only for the purposes listed below. We do not sell your personal data to third parties for marketing purposes under any circumstances.
- Account Administration: To create, verify, and manage your pk123 player account, including processing your registration and maintaining accurate account records.
- Identity Verification (KYC): To confirm your age (21+), identity, and payment method ownership in compliance with international gaming compliance standards applicable to pk123.
- Transaction Processing: To process PKR deposits and withdrawals via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, and Visa/Mastercard, and to maintain accurate financial records of all transactions.
- Platform Security & Fraud Prevention: To detect and prevent fraudulent activity, account abuse, money laundering, underage gambling, and any other prohibited conduct as defined in our Terms & Conditions.
- Customer Support: To respond to your queries, complaints, and support requests, and to maintain records of our communications with you for quality and compliance purposes.
- Responsible Gaming Compliance: To monitor gaming patterns, apply responsible gaming restrictions where appropriate, and honour self-exclusion or cool-off requests made through your pk123 account settings.
- Platform Improvement: To analyse usage patterns and technical data in order to improve the pk123 platform, optimise game performance, and enhance the overall player experience.
- Marketing Communications: To send you promotional offers, bonus notifications, and cricket betting updates — only where you have provided your explicit consent to receive such communications and in accordance with applicable law.
Marketing Opt-Out: If you no longer wish to receive promotional communications from pk123, you may update your communication preferences at any time from within your pk123 account settings panel, or by contacting our support team directly.
05 Legal Basis for Processing
pk123 processes your personal data on one or more of the following legal bases, depending on the specific processing activity involved:
- Contractual Necessity: Processing required to fulfil our obligations under the player agreement with you, including account creation, transaction processing, and customer support.
- Legal Obligation: Processing required to comply with applicable legal and regulatory requirements under the international gaming licensing framework, including KYC, anti-money laundering obligations, and age verification.
- Legitimate Interests: Processing carried out in the legitimate interests of pk123 or its players, including fraud prevention, platform security, responsible gaming monitoring, and platform performance analytics — provided those interests are not overridden by your rights and interests.
- Consent: Processing based on your freely given, specific, and informed consent — primarily in the context of direct marketing communications. You may withdraw your consent at any time without affecting the lawfulness of prior processing.
06 Data Sharing & Third Parties
pk123 does not sell, rent, or trade your personal data to any third party for commercial purposes. We may share your personal data with carefully selected third parties only in the following circumstances:
- Payment Processors: Your financial data is shared with our payment processing partners (including those facilitating JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, and card transactions) solely to process your PKR deposits and withdrawals. These partners are bound by strict data security and confidentiality obligations.
- Identity Verification Providers: KYC and age verification services that assist in confirming player identity and age compliance in accordance with our 21+ policy and licensing obligations.
- Technology & Platform Providers: Third-party technology vendors who provide hosting, cloud infrastructure, analytics, or customer support tooling necessary for the operation of the pk123 platform. All such vendors operate under data processing agreements that restrict their use of your data to the services they provide to pk123.
- Regulatory & Legal Authorities: Where required by law, court order, or the regulatory requirements of the gaming licensing authority under which pk123 operates, we may disclose your personal data to the relevant authority. We will notify you of such disclosure where we are legally permitted to do so.
- Fraud Prevention & AML Agencies: Where pk123 suspects fraudulent activity or potential money laundering, relevant data may be shared with anti-fraud or financial intelligence agencies as required by our compliance obligations.
No Data Sales: pk123 has never sold player data to data brokers, advertisers, or any third-party commercial entity, and we have no intention of doing so. Your pk123 account data is not a product.
07 Data Retention
pk123 retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law and our licensing obligations. The general retention periods applied by pk123 are as follows:
- Active Account Data: Retained for the duration of your pk123 account and for a minimum of five years following account closure, in compliance with standard gaming regulatory record-keeping requirements.
- Financial Transaction Records: Retained for a minimum of five years from the date of each transaction to satisfy anti-money laundering and financial compliance obligations.
- KYC & Verification Documents: Retained for the period required under the applicable licensing framework, typically five years from the date of verification or from account closure, whichever is later.
- Customer Support Communications: Retained for three years from the date of the last communication, unless a longer retention period is required for the resolution of an ongoing dispute or compliance matter.
- Marketing Consent Records: Retained for the duration of your consent and for a reasonable period thereafter to demonstrate compliance with consent obligations.
Upon expiry of the applicable retention period, your personal data will be securely deleted or anonymised in a manner that makes re-identification impossible. Anonymised, aggregated data may be retained indefinitely for statistical and analytical purposes, as it no longer constitutes personal data.
08 Data Security
pk123 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. These measures include:
- 256-bit SSL/TLS encryption for all data transmitted between your device and the pk123 platform.
- Encrypted storage of sensitive personal and financial data at rest on pk123 servers.
- Role-based access controls ensuring that pk123 staff can only access player data to the extent required for their specific job functions.
- Regular security audits, vulnerability assessments, and penetration testing of the pk123 platform and supporting infrastructure.
- Multi-factor authentication requirements for access to systems that hold player personal data.
- Incident response procedures enabling pk123 to detect, contain, and respond to data security incidents promptly, and to notify affected players where required by applicable law.
Your Responsibility: While pk123 takes extensive steps to protect your data, you are also responsible for maintaining the security of your pk123 login credentials. Never share your pk123 username or password with anyone. If you believe your account has been accessed without your authorisation, contact our support team immediately.
09 Cookies & Tracking
pk123 uses cookies and similar tracking technologies to operate and improve the platform. Cookies are small text files stored on your device when you visit pk123.pro. We use the following categories of cookies:
- Strictly Necessary Cookies: Essential for the operation of the pk123 platform, including maintaining your login session, processing transactions, and applying responsible gaming restrictions. These cannot be disabled.
- Performance & Analytics Cookies: Used to collect aggregated, anonymised data about how players use the pk123 platform — for example, which game categories are most visited during PSL season, or which pages have the highest exit rates. This data helps us improve the platform experience.
- Functional Cookies: Used to remember your platform preferences, such as display language settings and previously selected payment methods.
- Marketing Cookies: Used to deliver relevant promotional content and bonus offers on the pk123 platform, based on your game preferences and betting history. These are only active where you have provided consent.
You may manage your cookie preferences through your browser settings. Please note that disabling certain cookie categories may affect the functionality of the pk123 platform. Strictly necessary cookies cannot be disabled without impacting your ability to use core platform features including login and deposits.
10 Your Data Rights
As a pk123 player, you have the following rights in respect of your personal data held by pk123. To exercise any of these rights, please contact our support team using the email address displayed in the footer of this page.
- Right of Access: You have the right to request a copy of the personal data pk123 holds about you, along with information about how it is being processed.
- Right to Rectification: You have the right to request that pk123 correct any inaccurate or incomplete personal data held about you without undue delay.
- Right to Erasure: In certain circumstances, you have the right to request the deletion of your personal data — for example, where the data is no longer necessary for the purpose for which it was collected. Please note that this right may be limited where pk123 is required to retain data for legal or regulatory compliance purposes.
- Right to Restriction: You have the right to request that pk123 restrict the processing of your personal data in certain circumstances, such as where you contest the accuracy of the data or where you have objected to processing pending verification of pk123's legitimate grounds.
- Right to Data Portability: Where processing is based on your consent or on a contractual basis, you have the right to receive your personal data in a structured, commonly used, and machine-readable format.
- Right to Object: You have the right to object to the processing of your personal data where that processing is based on pk123's legitimate interests, including for direct marketing purposes.
- Right to Withdraw Consent: Where processing is based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
pk123 will respond to all verified data rights requests within the timeframes required under applicable data protection law. We may need to verify your identity before processing certain requests to ensure the security of your personal data.
11 Minors & Age Policy
Strict 21+ Policy. The pk123 platform is not intended for, and must not be used by, any person under the age of 21. pk123 does not knowingly collect or process personal data from individuals under the age of 21. If pk123 becomes aware that personal data has been collected from a person under the age of 21, that data will be deleted immediately and the associated account will be permanently closed.
If you are a parent or guardian and believe that a person under 21 in your care has registered a pk123 account, please contact our support team immediately at the email address shown in the footer. We will investigate and act on all such reports promptly. pk123 cooperates fully with parents and guardians who raise age-related concerns about platform access.
pk123 uses age verification as part of the KYC process to confirm that all registered players meet the 21+ eligibility requirement. Where age cannot be satisfactorily verified, access to deposits, betting, and withdrawals will be suspended pending resolution.
12 Policy Changes
pk123 reserves the right to update this Privacy Policy at any time to reflect changes in our data practices, platform features, or applicable legal requirements. The most current version of this Policy will always be published at pk123.pro/privacy-policy, with the date of the most recent update clearly shown at the top of the document.
Where updates to this Policy are material — meaning they significantly affect how we collect, use, or share your personal data — pk123 will take reasonable steps to notify registered players through platform notifications or via the contact details held on your pk123 account. We encourage you to review this Policy periodically to stay informed about how pk123 protects your data.
Your continued use of the pk123 platform following publication of any updated Privacy Policy constitutes your acknowledgment of the changes. If you do not agree with any updated Policy, you should stop using the platform and request account closure by contacting our support team.
Privacy Enquiries: For any questions, data access requests, or privacy concerns relating to your pk123 account, please reach out to our support team. Our contact email address is available in the footer below. We treat all privacy-related communications with strict confidentiality.